Which of the following statements is true of nonfocal attention?
A) Information processing cannot take place during nonfocal attention.
B) Nonfocal attention happens when consumers focus on a stimulus.
C) Consumers are aware of engaging in nonfocal attention.
D) Consumers' nonfocal attention is not divided.
E) Limited attentional resources are devoted to nonfocal attention.

Question

Quizplus · Accepted Answer

Limited attentional resources are devoted to nonfocal attention, which means that consumers are only partially attending to a stimulus while their primary focus is on something else. This can result in reduced information processing and retention of information compared to focal attention.

Which of the Following Statements Is True of Nonfocal Attention