_____ is the process of systematically managing consumers' perception and experiences of marketing stimuli.
A) Habituation
B) Comprehension
C) Skipping
D) Gaining exposure
E) Sensory marketing

Question

Quizplus · Accepted Answer

Sensory marketing is the process of systematically managing consumers' perception and experiences of marketing stimuli by engaging their senses such as sight, sound, touch, smell, and taste. It aims to create a memorable and engaging experience for the consumers, which can lead to increased loyalty and purchasing behavior.

_____ Is the Process of Systematically Managing Consumers' Perception and Experiences