
The _____ are visionaries in the product category, and they admire a technologically new product for its abilities to create a revolutionary breakthrough in how things are done.
A) laggards
B) innovators
C) early adopters
D) late-majority consumers
E) early-majority consumers
Correct Answer:
Verified
Q46: By virtue of their experience with the
Q47: Breadth of an innovation is defined as:
A)
Q48: Innovators adopt innovations independent of the opinions
Q49: With low-effort hierarchy of effects, attitudes are
Q50: Which of the following is true of
Q52: Identify a characteristic of innovators.
A) They have
Q53: Which of the following is true of
Q54: The _ are more conservative, wary of
Q55: The _ are pragmatists, seeking innovations that
Q56: If an innovation is to spread through
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