
World of mouth:
A) involves loyalty programs.
B) has a powerful influence on purchasing decisions.
C) refers to the degree to which a customer habitually buys a product.
D) refers to the degree to which a customer likes a brand.
E) solicits personal information.
Correct Answer:
Verified
Q2: Word of mouth is an effective advertising
Q7: Some communities are organized by companies.
Q8: Customer empowerment influences the performance of a
Q9: Marketers utilize _ when they create a
Q13: Providing tools to customers that enable them
Q14: A social network is another name for
Q15: Marketers utilize promotional tools to create buzz
Q17: A(n)_ is a communication medium for communities.
A)buzz
B)viral
Q18: The amount of word of mouth taking
Q19: An active influencer is defined as someone
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