Advergaming is a medium that marketers can use to communicate their big idea to their target market.

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Advergaming is a marketing strategy that involves creating video games that promote a particular brand or product. By engaging and entertaining the target audience, marketers can effectively communicate their message and promote their products or services. Therefore, advergaming is a medium that marketers can use to communicate their big idea to their target market.

Advergaming Is a Medium That Marketers Can Use to Communicate