Utility is the ability of goods and services to satisfy consumer "wants."
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Q11: Marketers who actively gather data and pursue
Q12: Ownership utility satisfies wants by providing goods
Q13: Businesses use customer relationship management (CRM) techniques
Q14: In the selling era, consumers didn't have
Q15: Marketing is a set of processes for
Q17: People marketing involves drawing people to a
Q18: Ideas such as "Don't drink and drive"
Q19: The marketing concept was a business philosophy
Q20: The production era of marketing focused on
Q21: When it comes to creating customer satisfaction,
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