Market research involves gathering, interpreting, and applying information to uncover opportunities and challenges for business.

Question

Quizplus · Accepted Answer

Market research is the process of systematically gathering, interpreting, and analyzing information about a market, target audience, or industry. The information obtained through market research helps businesses make informed decisions about their products, services, marketing strategies, and overall business development. Therefore, the statement is true.

Market Research Involves Gathering, Interpreting, and Applying Information to Uncover