Doing business to meet the needs of the current generation without harming the ability of future generations to meet their needs is called _____.
A) sustainable development
B) causerelated marketing
C) green marketing
D) the carbon footprint

Question

Doing business to meet the needs of the current generation without harming the ability of future generations to meet their needs is called _____.
A) sustainable development
B) cause­related marketing
C) green marketing
D) the carbon footprint

Quizplus · Accepted Answer

Sustainable development involves conducting business in a way that meets the needs of the current generation without compromising the ability of future generations to meet their own needs. Cause-related marketing involves a company donating a portion of its profits to a specific cause, while green marketing refers to companies promoting environmentally friendly products or practices. The carbon footprint refers to the amount of greenhouse gas emissions caused by a particular organization or product. Therefore, option A (sustainable development) is the correct answer.

Doing Business to Meet the Needs of the Current Generation