Amazon has built capabilities around Internet technology and e-commerce to facilitate information exchanges with its customers in a cost effective manner. This represents which of the three service dimension?
A)reach
B)richness
C)affiliation
D)None of the these options are correct.

Question

Quizplus · Accepted Answer

Richness refers to the amount of information that can be exchanged between the service provider and the customer. Amazon's capabilities in internet technology and e-commerce enable it to provide a rich amount of information to its customers, making it the correct choice.

Amazon Has Built Capabilities Around Internet Technology and E-Commerce to Facilitate