As a result of being high on uncertainty avoidance, Asian consumers are likely to:
A)be highly brand-name conscious and brand loyal
B)show a greater insistence on quality
C)be active users of reference groups and opinion leaders
D)a and c
E)a, b and c

Question

Quizplus · Accepted Answer

Being high on uncertainty avoidance, Asian consumers tend to prefer known brands with a perception of higher quality. They are likely to be brand loyal and active users of reference groups and opinion leaders for decision-making. Therefore, options A, B, and C are all correct.

As a Result of Being High on Uncertainty Avoidance, Asian