Which of the following is NOT an important reason why the physical service environment is so important for service-based industries?
A) It plays an important role in shaping the service experience.
B) It plays an important role in enhancing the service experience.
C) It can undermine the service experience.
D) It is an important part of the marketing mix.
E) None of the above
Correct Answer:
Verified
Q9: _ surroundings help to shape appropriate _
Q10: Using Russell's Model of Affect, a bank
Q11: If you are using music to discourage
Q12: One of the more unusual ways in
Q13: Which of the following is NOT one
Q15: Which of the following is NOT a
Q16: Which of the following is NOT a
Q17: Which of the following is NOT included
Q18: Which of the following is an ambient
Q19: In service settings, research has shown that
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents