Concept generation must be a(n) _____ process.
A) passive
B) reactive
C) active
D) defensive

Question

Quizplus · Accepted Answer

Concept generation requires an active process where individuals actively engage in brainstorming and idea generation. It cannot be a passive or reactive process where individuals wait for ideas to come to them or respond to external stimuli. It also cannot be a defensive process where individuals are focused on protecting their current ideas and not open to new ones.

Concept Generation Must Be A(n) _____ Process