When Tylenol mentions in its advertising that it doesn't upset the stomach like aspirin, what type of advertising is it using?
A) informative
B) comparative
C) persuasive
D) reminder-oriented

Question

Quizplus · Accepted Answer

The advertising is using comparative advertising by comparing itself to aspirin and highlighting a benefit (not upsetting the stomach) that aspirin lacks.

When Tylenol Mentions in Its Advertising That It Doesn't Upset