In a modified rebuy situation, ________ are likely to have an advantage in getting the order.

Question

Quizplus · Accepted Answer

In a modified rebuy situation, the organization is satisfied with its current vendor but wants to make some modifications to the order. Therefore, the current vendor is likely to have an advantage in getting the order as they already have an established relationship with the organization and are familiar with their needs and preferences.

In a Modified Rebuy Situation, ________ Are Likely to Have