There are approximately 1 billion people living in India. Only about 200 million of these people earn more than the equivalent of $1,000 per year. Based on Maslow's hierarchy, most of the other 800 million Indian consumers would be primarily addressing their ________ needs.
A)social
B)status
C)psychological
D)esteem
E)physiological

Question

Quizplus · Accepted Answer

Maslow's hierarchy suggests that physiological needs such as food, shelter, and clothing are the most basic human needs and must be satisfied before an individual can move on to higher level needs such as safety, social, esteem, and self-actualization. As most of the 800 million Indian consumers earn less than $1,000 per year, it is likely that they are primarily addressing their physiological needs.

There Are Approximately 1 Billion People Living in India