Successful firms focus their efforts on satisfying customer needs that
A)are easiest to satisfy.
B)provide minimal core value.
C)are important to all generational cohorts.
D)competitors have tried and failed to satisfy.
E)match their core competencies.

Question

Quizplus · Accepted Answer

Successful firms focus their efforts on satisfying customer needs that match their core competencies. This means that a company's strengths and abilities should align with the needs of their target customers to provide the best value and differentiation in the market. Focusing on satisfying the easiest needs or those with minimal core value will not lead to long-term success, nor will trying to meet the needs of every generational cohort. Satisfying needs that competitors have tried and failed to meet may help differentiate a company, but it is not a sustainable strategy if it does not align with the company's core competencies.

Successful Firms Focus Their Efforts on Satisfying Customer Needs That