The marketing goal of getting the "right quantities to the right locations, at the right time" relates to
A)communicating the value proposition.
B)managing the supply chain.
C)performing service marketing.
D)capturing value.
E)managing price and performance.

Question

Quizplus · Accepted Answer

The marketing goal of getting the "right quantities to the right locations, at the right time" involves the efficient management of the supply chain, including the procurement of raw materials, production planning, inventory management, and transportation logistics. This is critical for ensuring that products are available when and where customers want them, and that costs are minimized throughout the supply chain.

The Marketing Goal of Getting the "Right Quantities to the Right