Dalinda is creating an advertising message designed to appeal to consumers' fears of having their home broken into. Dalinda's message will focus on a(n)________ appeal.

Name: Dalinda is creating an advertising message designed to appeal to consumers' fears of having their home broken into. Dalinda's message will focus on a(n)________ appeal.
Brand: Quizplus
Rating: 4.9 (45 reviews)

Question

Quizplus · Accepted Answer

Dalinda is trying to appeal to the emotions of consumers by playing on their fears of a potential home invasion. This is an emotional appeal.

Dalinda Is Creating an Advertising Message Designed to Appeal to Consumers