Which factor is most likely to have an influence on the choice between primary and secondary data?
A) data source
B) substitutability
C) availability
D) applicability
Correct Answer:
Verified
Q21: Which statement best describes primary data?
A) It
Q22: Managerial decision makers are often presented with
Q23: What are the two important advantages of
Q24: A department manager recommends using secondary data
Q25: Which of the following serves as a
Q27: Phil is using data collected and published
Q28: What is the final step in the
Q29: What is a master plan or model
Q30: Megan believes the reason the sales of
Q31: As part of his marketing research duties,
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