Selective distribution helps control price cutting since relatively few dealers handle the firm's line.
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Q11: The dominant and controlling member of a
Q117: Business products tend to move through shorter
Q118: Highly technical products, pharmaceuticals, and products requiring
Q119: Manufacturers of products that experience heavy volumes
Q120: Companies with adequate financial, management, and marketing
Q121: Perishables, vending machine products, and highly technical
Q123: A product warranty that instructs the owner
Q124: One of the reasons that reverse channels
Q126: An intensive distribution strategy suits items with
Q127: Changing channel strategies can produce conflicts between
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