The development of a personal selling philosophy most likely involves:
A)a full acceptance of the limits of the marketing concept
B)a full appreciation of the tenets of the free enterprise system
C)a desire to sell internationally
D)assuming the role of a problem-solver in helping customers make complex buying decisions
E)assuming the role of a competitor for customers' business

Question

Quizplus · Accepted Answer

Developing a personal selling philosophy involves assuming the role of a problem-solver in helping customers make complex buying decisions. This means focusing on providing value to customers and building long-term relationships rather than just selling products. A personal selling philosophy also involves understanding the customer's needs and preferences, and tailoring the sales approach to meet those needs. The other options are not directly related to developing a personal selling philosophy.

The Development of a Personal Selling Philosophy Most Likely Involves