When Maya decided to buy a new computer, she thought about all the brands she could recall seeing advertised, but when she visited her local Best Buy, she limited her search to only those brands she would consider buying. This represents Maya's ________ set.
A) universal
B) retrieval
C) evoked
D) deterministic
E) behavioral

Question

Quizplus · Accepted Answer

Maya's evoked set consists of the brands she considers when making a purchase decision, which is a subset of all the brands she is aware of.

When Maya Decided to Buy a New Computer, She Thought