A trade sales promotion that typically involves paying retailers for financial losses associated with consumer sales promotions or reimbursing a retailer for an in-store or local expense to promote a specific product is known as

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An allowance in trade sales promotion is a financial incentive given to retailers or distributors to support the promotion of a product, which can include compensating for sales promotions or covering specific local advertising or promotional expenses.

A Trade Sales Promotion That Typically Involves Paying Retailers for Financial