A paint manufacturer has an app that allows customers to narrow down color choices for paint. The customer can upload a picture of a room in their home and then select paint colors that are then applied to the room's walls so the customer can see how the color will look. This is an example of
A) journey mapping.
B) gamification.
C) geofencing.
D) experiential retail.
E) augmented reality.
Correct Answer:
Verified
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