When Superior Cellular released its first smartphone, it charged customers $999. Shortly thereafter, it reduced the price to $599 for the exact same device. Superior's decision to set a relatively high price for a period of time after the product launched and then decrease the price to a level that would be more sustainable over time reflects which pricing strategy?
A)target pricing
B)survival pricing
C)profit maximization
D)volume maximization
E)underpricing

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The Answer of When Superior Cellular released its first smartphone, it charged customers $999. Shortly thereafter, it reduced the price to $599 for the exact same device. Superior's decision to set a relatively high price for a period of time after the product launched and then decrease the price to a level that would be more sustainable over time reflects which pricing strategy?
A)target pricing
B)survival pricing
C)profit maximization
D)volume maximization
E)underpricing

When Superior Cellular Released Its First Smartphone, It Charged Customers