Figure 6-5
-Global companies have five strategies for matching products and their promotion efforts to global markets. According to Figure 6-5, D refers to which type of strategy?
A) product extension strategy
B) product adaptation strategy
C) dual adaptation strategy
D) product invention strategy
E) communication adaptation strategy

Question

Figure 6-5
-Global companies have five strategies for matching products and their promotion efforts to global markets. According to Figure 6-5, D refers to which type of strategy?
A) product extension strategy 
B) product adaptation strategy 
C) dual adaptation strategy 
D) product invention strategy 
E) communication adaptation strategy

Quizplus · Accepted Answer

The Answer of  Figure 6-5
-Global companies have five strategies for matching products and their promotion efforts to global markets. According to Figure 6-5, D refers to which type of strategy?
A) product extension strategy 
B) product adaptation strategy 
C) dual adaptation strategy 
D) product invention strategy 
E) communication adaptation strategy

Figure 6-5 -Global Companies Have Five Strategies for Matching Products and Their