Industrial distributors and their agents are typical types of intermediaries found in channels for consumer products.
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Q187: Like manufacturers' agents, industrial distributors do not
Q188: Marketers of complex and expensive products such
Q189: Convenience products usually are distributed intensively because
Q190: The cost of a business product may
Q191: Small firms are more likely to be
Q193: When higher-priced or technically complex business products
Q194: Firms that desire to convey an exclusive
Q195: Business customers prefer to deal with producers
Q196: Channel power is an ability related to
Q197: Multichannel distribution is the use of a
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