James McGee Is a Sales Representative for Canon Business Solutions

James McGee is a sales representative for Canon Business Solutions and his territory includes St. Louis and the surrounding suburbs. James has a variety of printers, copiers, and document solutions that he provides to companies ranging from educational institutions, government offices, and small to medium-sized businesses. One of his accounts in the St. Louis area is Cintas, which offers a wide range of products to businesses. James was working with the St. Louis division manager, Stephanie Miller, to gain her approval to purchase a networked printer and copier for their 50-person office. The cost of the printer/copier including installation would be $5,490, but Stephanie told James that they could only spend $5,000, and in order to get the order, James would have to provide a 10% discount. James started thinking about how to add value to the proposal and asked Stephanie if Cintas would consider some type of a trade. After a friendly discussion as to how Cintas could provide an exchange of product to Canon Business Solutions, they agreed to a deal of $5,000 plus Cintas would deliver and maintain welcome mats or rugs in Canon's St. Louis office and provide disinfectants and a scent machine for the bathrooms. James and Stephanie successfully utilized _____ to facilitate the exchange.

A) bartering
B) money
C) credit
D) negotiation
E) trade