According to the Stopford and Wells model, as foreign sales expand without an increase in the firm's foreign product assortment diversity, the company will most likely switch to a _____ structure.
A)host-country area
B)home-country area
C)global area
D)geographic area
E)local area

Question

Quizplus · Accepted Answer

The Stopford and Wells model suggests that as a company's foreign sales grow without a corresponding increase in product diversity, it will likely adopt a geographic area structure to better manage and coordinate its international operations across different regions.

According to the Stopford and Wells Model, as Foreign Sales