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_____ Has Disadvantages

Question 30

Multiple Choice

_____ has disadvantages.Chief among these are that the company has little or no control over the way their product is marketed in a foreign country, lack of adequate sales support (among other support variables) can lead to poor sales, and bad decisions made by an intermediary can damage the corporate image.


A) Licensing
B) Parallel exporting
C) Cooperative exporting
D) Direct exporting
E) Indirect exporting

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