In preparing ads, the use of supportive arguments only is typical of a ________ argument approach to advertising.
A) declarative
B) single issue
C) one-sided
D) positive

Question

Quizplus · Accepted Answer

The use of supportive arguments only in ads is typical of a one-sided argument approach, where only the positive aspects or benefits of a product or service are highlighted, and potential negatives or counterarguments are not mentioned.

In Preparing Ads, the Use of Supportive Arguments Only Is