What is the role of a product and how does it relate to marketing activities?

Question

Quizplus · Accepted Answer

The Answer is Products meet existing needs, and marketing activities only help to communicate their availability. The economics of information perspective regards advertising as an important source of consumer information learning. This view emphasizes the economic cost of the time we spend to search for products. Accordingly, advertising is a service for which consumers are willing to pay because the information it provides reduces their search time.

What Is the Role of a Product and How Does