When the host country influences practices at headquarters
A) reverse diffusion
B) host-country effect
C) home-country effect
D) parent-country effect

Name: When the host country influences practices at headquarters A) reverse diffusion B) host-country effect C) home-country effect D) parent-country effect
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Reverse diffusion occurs when practices from a subsidiary in a host country influence and are adopted by the headquarters, reversing the typical flow of influence from headquarters to subsidiary.

When the Host Country Influences Practices at Headquarters