Products new to the company but not new to the market often present fewer challenges for R&D and product engineering.This strategy has been used effectively in the automobile sector by ______ car manufacturers.

Question

Quizplus · Accepted Answer

Chinese and Indian car manufacturers have effectively used the strategy of introducing products that are new to the company but not new to the market. This approach allows them to leverage existing market knowledge and technologies, reducing the challenges for R&D and product engineering.

Products New to the Company but Not New to the Market