The integration of a cost leadership strategy and a differentiation strategy will:
A)slow the ability of a firm to respond
B)lower a firm's risks
C)not be used extensively in the future
D)allow a firm to adapt more quickly

Question

Quizplus · Accepted Answer

Integrating a cost leadership strategy and a differentiation strategy allows a firm to adapt more quickly to changes in the market and customer preferences. This is because the firm can focus on both cost savings and unique product features, giving them a competitive advantage in multiple areas. It may require more effort to manage both strategies, but it ultimately leads to a more flexible and responsive business.

The Integration of a Cost Leadership Strategy and a Differentiation