A cost leadership strategy can be summarised as:
A)providing products with features acceptable to customers at the lowest competitive price
B)offering products with very inexpensive features so that the price of the product is very low
C)providing unique products so that customers are willing to pay a premium
D)focusing on a few unique features for which customers are willing to pay a premium

Question

Quizplus · Accepted Answer

A cost leadership strategy aims to provide products that are acceptable to customers at the lowest competitive price. This involves streamlining operations and reducing costs in order to offer products at a lower price point than competitors. It does not necessarily involve offering products with minimal features or focusing on unique features that customers are willing to pay a premium for.

A Cost Leadership Strategy Can Be Summarised As