Business-level strategies detail commitments and actions taken to provide value to customers and to gain competitive advantage by exploiting core competencies in:
A)the selection of industries in which the firm will compete
B)specific and individual product markets
C)specific and individual functional departments
D)specific plant locations

Question

Quizplus · Accepted Answer

Business-level strategies focus on specific and individual product markets. This involves committing to providing value to customers and gaining a competitive advantage by leveraging the company's core competencies in that particular market segment. The other options listed are not typically part of business-level strategy.

Business-Level Strategies Detail Commitments and Actions Taken to Provide Value