Items for which are frequently purchased and the consumer is not willing to spend a great deal of effort to purchase are known as:
A) shopping goods.
B) industrial goods.
C) convenience goods.
D) raw materials.
E) specialty goods.

Question

Quizplus · Accepted Answer

Convenience goods are items that are frequently purchased and the consumer is not willing to spend a great deal of effort to purchase. They are often low priced and readily available in most retail locations. Examples include everyday items like bread, milk, and toiletries.

Items for Which Are Frequently Purchased and the Consumer Is