A service-dominant mindset views the customer or beneficiary as using what the firm sells to do something valuable or to create value.

Name: A service-dominant mindset views the customer or beneficiary as using what the firm sells to do something valuable or to create value.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The statement accurately describes a service-dominant mindset where the focus is on understanding how the customer/beneficiary uses the firm's offerings to create value for themselves.

A Service-Dominant Mindset Views the Customer or Beneficiary as Using