SAP,the world's largest business software company,has pledged to put the "customer at the center" of their universe.SAP has captured the idea of:
A) the 80/20 rule
B) Maslow's hierarchy of needs
C) the marketing concept
D) the sales orientation philosophy
E) the societal concept

Question

Quizplus · Accepted Answer

The marketing concept justifies a company's existence by its ability to satisfy customers.

SAP,the World's Largest Business Software Company,has Pledged to Put the "Customer