Mars chocolate company wants to understand how the new mint flavor of Mars is performing in comparison to competitors' brands, is an example of which type of research?

Question

Quizplus · Accepted Answer

The research question is focused on the new mint flavor of Mars chocolate, which falls under the category of product research. The goal is to evaluate how the new flavor is performing in comparison to competitors' brands, which will help the company understand how to optimize the product in terms of taste and marketing strategy.

Mars Chocolate Company Wants to Understand How the New Mint