The elaboration likelihood model emphasizes that there is one route to persuasion.
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Q27: Expectancy-value models can be used to determine
Q28: A reciprocal relationship exists between attitudes and
Q29: When involvement is high and when the
Q30: In the heuristic/systematic model of persuasion, if
Q31: The information integration theory, which relies on
Q33: With information integration theory, adding attributes guarantees
Q34: The theory of reasoned action suggests that
Q35: The theory of reasoned action is no
Q36: In the heuristic/systematic model of persuasion, if
Q37: The theory of reasoned action uses a
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