______ ________ error is likely to occur when repetitions of the basic experiment sometimes, on a chance basis, favour one experimental condition and sometimes the other.
Correct Answer:
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Q73: A marketing research company that specialises in
Q80: _ experiments are generally used to fine-tune
Q81: When a change in the procedure used
Q82: The procedure in which subjects in an
Q83: _ is one method for equally distributing
Q85: Test marketing provides companies with the opportunity
Q86: A _ effect is said to have
Q87: When subjects in an experiment perform differently
Q88: It is important to have _ _
Q89: The _ design is an experimental design
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