With regard to the marketing philosophy, determining what more can be offered to customers and how it would be offered, is part of the __________ component in the extended marketing mix.
A) partnerships
B) product
C) processes
D) physical evidence
E) price
Correct Answer:
Verified
Q49: Training is an example of which component
Q50: Furnishings and décor are examples of which
Q51: The atmosphere or servicescape is an example
Q52: Educating customers is an example of which
Q53: Digital marketing communications are an example of
Q55: Discounts are an example of which component
Q56: Background music is an example of which
Q57: Degree of automation is an example of
Q58: Touch points refer to:
A)when and how customers
Q59: FlyBuys and other frequent-use partnerships are an
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