Which of the following are the two components of a global marketing strategy?

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The two components of a global marketing strategy are determining which target markets to pursue and developing a marketing mix to obtain a competitive advantage. This involves understanding the needs and preferences of the target market and tailoring the product, price, promotion, and distribution strategies accordingly. Understanding foreign currency fluctuations, supply chain and distribution networks, culturally appropriate advertising, and adapting to foreign regulations are important considerations, but they are not the two primary components of a global marketing strategy. Targeting as many people as possible is not an effective strategy as it lacks focus and may not result in a competitive advantage.

Which of the Following Are the Two Components of a Global