_____ and _____ are two of the most effective marketing tools around because they do not cost a company any money.
A) P ublicity; word-of-mouth
B) A dvertising; promotion
C) P ersonal selling; relationship marketing
D) Social media; viral marketing
E) Advertising; referrals

Question

_____ and _____ are two of the most effective marketing tools around because they do not cost a company any money.
A) P ublicity;  word-of-mouth
B) A dvertising; promotion
C) P ersonal selling; relationship marketing
D) Social media;  viral marketing
E) Advertising; referrals

Quizplus · Accepted Answer

Publicity and word-of-mouth are two of the most effective marketing tools around because they do not cost a company any money. Publicity is any unpaid form of promotion, such as news stories, articles, and interviews. Word-of-mouth is the process of spreading information about a product or service through personal conversations. Both of these tools can be very effective in generating awareness and interest in a company's products or services.

_____ and _____ Are Two of the Most Effective Marketing Tools

_ and _ Are Two of the Most Effective Marketing Tools