Which of the following approaches to personal selling is the simplest?
A) Stimulus response selling
B) Need satisfaction selling
C) Consultative selling
D) Mental states selling
E) Problem-solving selling

Question

Quizplus · Accepted Answer

Stimulus response selling is considered the simplest approach to personal selling because it relies on a specific stimulus to elicit a desired response from potential customers, without the need for complex needs analysis or problem-solving strategies.

Which of the Following Approaches to Personal Selling Is the Simplest