In identifying a "best-selling" item,advertisers are hoping to appeal to which psychological trigger?
A)Reciprocation
B)Social proof
C)Authority
D)Commitment

Question

Quizplus · Accepted Answer

Advertisers are hoping to trigger the psychological phenomenon of social proof, where people are more likely to buy something if they feel others have already done so and validate the popularity or quality of the item. By identifying an item as "best-selling," advertisers are suggesting that it is widely accepted by other consumers and therefore worth buying.

In Identifying a "Best-Selling" Item,advertisers Are Hoping to Appeal to Which