Megan receives a phone call from her insurance agent. The agent informs her that although she has homeowner's insurance and car insurance, she really should consider purchasing a life insurance policy. The life insurance policy is an example of a(n) _____ product.
A) shopping
B) convenience
C) specialty
D) unsought
E) business

Question

Quizplus · Accepted Answer

Life insurance is typically considered an unsought product because consumers do not usually think about purchasing it until they are prompted or informed about its necessity.

Megan Receives a Phone Call from Her Insurance Agent