Overall,____ has been found to be a very critical factor in brand choice.
A) past experience
B) brand name length
C) the color of packaging
D) partially implicit target resubstantiation
E) partially explicit target resubstantiation

Question

Quizplus · Accepted Answer

Past experience has been consistently shown to be a critical factor in brand choice, as consumers are more likely to choose brands that they have had positive experiences with in the past. Brand name length, color of packaging, and target resubstantiation may be influencing factors but have not been found to be as consistently important in brand choice.

Overall,____ Has Been Found to Be a Very Critical Factor